IT IS CRITICAL to Markus and Lenz to make the “newness” of NEW CHAPTER clear from the very beginning.
The optical signals to our friends and future fans had to be a strong one – hence a completely new approach for an Austrian top white:
Bold, recognizable, unique. It also includes the new bottle for NEW CHAPTER. We do love the new package for its simplicity, its positive signals and its uniqueness . a bit later youz will find also our back label , loaded with new elements in explaining the wine
